Monday, April 20, 2020

Tragedy Is Healthy Essay Example For Students

Tragedy Is Healthy Essay Tragedy is one of many very popular types of literature for many years. There were numerous discussions, about whether tragedy is good or bad. Philosophers feel that using the emotional instead of intellect approach is bad. The popular culture also has negative feelings toward tragedy, because optimistic thoughts are more acceptable. However, tragedy may also be healthy. Emotions are natural for every human being; in some situations emotions can help enable the individual to perceive things in another way. For example, using one’s intellect at a funeral type of environment is not suitable, however being emotional and showing sympathy is needed. Another example would be for business people, although intellect is very important toward their decision-making many business people admit that a number of their decisions are from their instincts, hunches, and feelings. Therefore, even in situations where intellect is called for, emotions are never absolutely pushed aside. We will write a custom essay on Tragedy Is Healthy specifically for you for only $16.38 $13.9/page Order now For the popular culture, most stories are made with a happy ending and the only time death occurs would be when a villain is killed. However, when all the stories are made with perfect happy endings they become fairy tales and fantasies. Unless it is stated as a fiction, some tragedy should occur. For example, even though Romeo and Juliet had a very sad ending, it has been one of the most popular love stories from generation to generation. The tragedy is what touches the viewers’ heart, helping them to bring out a rather sensitive side of them. Majority of the movies in popular culture has a similar plot. The good characters will live happily ever after, the prettiest girl is always with the most handsome man, and all villains have bad endings. These stories are good for entertainment and relaxations; however, tragedy may help some people to cherish what they have a little more. For example, when a story such as Romeo and Juliet show that lovers may not always be together regardless of how strong their love is, it may make couples treasure each other more than they already do, because no one knows what type of mishap can occur in the next minute. Although the popular culture prefers to have stories with less tragedy, the viewers’ continue to watch these movies. A rather fmous one would be â€Å"Titanic†, the lover’s are separated by death. If happiness is preferred, then why do these type of movies attract so many viewers? Beside the fact that a certain actor or actress is starring in it, psychologically sad movies are the best movies to watch with another person. An article that asked the public how they relieve their fustration, listed that 74% of the poll chose to cry, and 69% of them chose to watch a sad movie. Therefore, showing one reason why these tragedies are so popular. Most of the tragedy movies are about a couple that can give up anything to be with the person he or she loves, even his or her life. These type of movies, although very depressing, is at the same time very romantic. In the present society, most females will choose to watch these tragedy/love stories because it is about love. In conclusion, using the mind is important for business, education, and many other situations, however, being emotional is healthy for the heart and mind as well. If there is no lost, there will be no hope in further achievements. English Essays

Tragedy Is Healthy Essay Example For Students

Tragedy Is Healthy Essay Tragedy is one of many very popular types of literature for many years. There were numerous discussions, about whether tragedy is good or bad. Philosophers feel that using the emotional instead of intellect approach is bad. The popular culture also has negative feelings toward tragedy, because optimistic thoughts are more acceptable. However, tragedy may also be healthy. Emotions are natural for every human being; in some situations emotions can help enable the individual to perceive things in another way. For example, using one’s intellect at a funeral type of environment is not suitable, however being emotional and showing sympathy is needed. Another example would be for business people, although intellect is very important toward their decision-making many business people admit that a number of their decisions are from their instincts, hunches, and feelings. Therefore, even in situations where intellect is called for, emotions are never absolutely pushed aside. We will write a custom essay on Tragedy Is Healthy specifically for you for only $16.38 $13.9/page Order now For the popular culture, most stories are made with a happy ending and the only time death occurs would be when a villain is killed. However, when all the stories are made with perfect happy endings they become fairy tales and fantasies. Unless it is stated as a fiction, some tragedy should occur. For example, even though Romeo and Juliet had a very sad ending, it has been one of the most popular love stories from generation to generation. The tragedy is what touches the viewers’ heart, helping them to bring out a rather sensitive side of them. Majority of the movies in popular culture has a similar plot. The good characters will live happily ever after, the prettiest girl is always with the most handsome man, and all villains have bad endings. These stories are good for entertainment and relaxations; however, tragedy may help some people to cherish what they have a little more. For example, when a story such as Romeo and Juliet show that lovers may not always be together regardless of how strong their love is, it may make couples treasure each other more than they already do, because no one knows what type of mishap can occur in the next minute. Although the popular culture prefers to have stories with less tragedy, the viewers’ continue to watch these movies. A rather fmous one would be â€Å"Titanic†, the lover’s are separated by death. If happiness is preferred, then why do these type of movies attract so many viewers? Beside the fact that a certain actor or actress is starring in it, psychologically sad movies are the best movies to watch with another person. An article that asked the public how they relieve their fustration, listed that 74% of the poll chose to cry, and 69% of them chose to watch a sad movie. Therefore, showing one reason why these tragedies are so popular. Most of the tragedy movies are about a couple that can give up anything to be with the person he or she loves, even his or her life. These type of movies, although very depressing, is at the same time very romantic. In the present society, most females will choose to watch these tragedy/love stories because it is about love. In conclusion, using the mind is important for business, education, and many other situations, however, being emotional is healthy for the heart and mind as well. If there is no lost, there will be no hope in further achievements. English Essays

Sunday, March 15, 2020

Cadbury Beverages Incorporation

Cadbury Beverages Incorporation Strategic Problem and Issue Identification Cadbury Beverages has been a successful marketer of different carbonated drinks. The company wanted to â€Å"re-launch its brands acquired from Procter Gamble† (Kerin and Peterson 316). The Senior Marketing Executives (SMEs) focused on the Crush brand in order to emerge successful.Advertising We will write a custom case study sample on Cadbury Beverages Incorporation specifically for you for only $16.05 $11/page Learn More To begin with, it was mandatory to rejuvenate the brand’s bottling network. The company also analyzed the facts associated with its leading brands. It was also mandatory for the firm to establish a powerful advertising program for its Crush brand. This advertising program â€Å"required the best strategies, objectives, and preliminary budgets† (Kerin and Peterson 316). From 1985 to 1989, the Crush orange flavor had become less competitive. The company was using ineffective ad vertising strategies thus affecting its goals. In 1989, most of â€Å"the competitors were using a wider spectrum of avenues to advertise their superior brands† (Kerin and Peterson 324). Many players in the industry were using similar promotional strategies for their products. It is agreeable that many consumers admired the Crush brand. However, new strategies were required in order to re-launch the product in the targeted markets. This approach would make it easier for Cadbury Beverages Incorporation to achieve its potentials. Analysis and Evaluation The problems affecting Cadbury Beverages forced the Marketing Executives (MEs) to make new changes in 1990. To begin with, the MEs decided to focus on the Crush brand. The marketers wanted to make the brand successful. This approach was critical because the flavor accounted for two-thirds of the total sales. A new bottling network for the brand was also established (Kerin and Peterson 319). The positioning strategy only focused on the existing customer base. New bottling agreements â€Å"were created in order to make the orange flavor available to more consumers† (Kerin and Peterson 320).Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The level of competition also affected the performance of the Crush brand. However, the above positioning strategy presented numerous threats to the other brands such as Sunkist. The strategy was also ineffective because the company was making little profits. The â€Å"existing competitors were also attracting more customers using their diet segments† (Kerin and Peterson 324). There was also the need to establish new positions in order to make the brand successful. That being the case, it was appropriate to have a powerful advertising program that could make the brand successful. Recommendations It is notable that â€Å"the Crush brand boasted of high-a wareness in different regions such as Boston, Miami, Seattle, San Francisco, New York, and Miami† (Kerin and Peterson 329). However, it was appropriate to create a powerful promotion program for the brand. Cadbury Beverages Incorporation should therefore have a proper budget for every promotional strategy. That being the case, the firm should use its resources to support the Crush brand. The firm should use appropriate marketing strategies in order to emerge successful because more customers are aware of this brand. A proper knowledge of the existing market conditions will produce the best strategies. The firm should also identify new distribution channels. It should also collaborate with different restaurants and Gas Stations (GSs) in order to increase its market share. The use of modern technologies such as social media networks will inform more people about the targeted brand. The firm should also use a powerful marketing mix. This approach will â€Å"ensure the firm uses competitive prices, strategic positions, and effective promotional practices† (Kerin and Peterson 18). The strategy will ensure the firm achieves its marketing goals. Kerin, Roger, and Robert Peterson. Strategic Marketing Problems: Cases and Comments. Upper-Saddle River, NJ: Prentice Hall, 2009. Print.Advertising We will write a custom case study sample on Cadbury Beverages Incorporation specifically for you for only $16.05 $11/page Learn More

Thursday, February 27, 2020

The Impact of Mobile Marketing on Mobile Users Research Paper

The Impact of Mobile Marketing on Mobile Users - Research Paper Example Mobile marketing has helped the mobile users enhance their relationship with the organization brand. The interaction between the consumers and the organization has been enhanced. Mobile phones have created a good platform for delivering information to the organizations. The introduction of mobile advertisement has made it easy for consumers to purchase their products using mobile devices, and this has made to the increase in the purchase response (Leppà ¤niemi & Karjaluoto, 2005). Compared to the traditional methods of marketing, mobile marketing has tremendously changed the perception of marketing today. The mobile users’ perception towards marketing has changed, and they feel it personal as though they are part of the marketing strategy (Church & Smyth, 2009). The consumers who are the users of mobiles feel as though they own the organization. The change in perception towards organization and businesses has been reported as a result of mobile marketing. Several companies are now recording a significant increase in the number of customers purchasing their products (Smutkupt, Krairit, & Esichaikul, 2010). Mobile marketing has been a success in the recent year. This has been contributed by the fact that the user of the mobile is instantly getting convinced upon receiving the message on a certain product or services being offered. This has contributed greatly to the organization to create relevance in marketing communication messages in meeting the expectations of the customers (Varnali & Toker, 2010). This mode of advertisement has been able to meet the satisfaction of most customers. This is because most customers are always getting frequent updates on the organization progress and the introduction of new products at the disposal. This has been able to save customers a lot of time and resources as opposed to the old methods including the use of internet. This up to date

Tuesday, February 11, 2020

Use of Social Media Research Paper Example | Topics and Well Written Essays - 1000 words

Use of Social Media - Research Paper Example This paper tells that social media has been flagged as a potential threat if used inappropriately. Issues of privacy, unnecessary information, negative influence, devaluation of human values are some of the negative issues associated with social media. For proper utilization of social media, governments should take control on managing social media so that issues like privacy, dangerous outcomes, and endless distractions can be maintained. Certainly, social media connects millions of people across the world. Among these people are genuine users as well as hackers and other malicious identities. Social media such as Facebook is a good avenue for accessing a large pool of people of all kinds. This makes it an attractive haven for any person with personal interests. For instance, politicians have often used social media to propagate their political ideologies some of which may trigger hatred among the target groups. North Africa an Arabian region revolution that began in Tunisia is a goo d example of overwhelming political usage of social media. Advertisers and business entities are always crawling through social media in search for opportunity to exploit. Whereas everybody is looking at an opportunity to benefit themselves, it poses a serious privacy risks to social media users. Certainly, â€Å"Breaches of privacy and security are frequently mentioned topics and so is identity theft, online bullying, and disclosure of potentially damaging or embarrassing personal information† (Shneiderman et al, 2011).  Perhaps one of the most potentially dangerous technologies is social media. Due to the high degree of penetration, wide usage, freedom, anonymity, and interconnectivity, social media is potentially dangerous if not properly regulated. Politically, social media, particularly Facebook, has been a prime platform for the propagation of political and religious views. It does not come by surprise that the recent revolution in Tunisia, Egypt, and other Islamic co untries was made possible by social media. The hazardous nature of social media stems from the fact that it supports anonymity. People have different thoughts and ideologies that they would like others to adopt. Whereas some people have well-meaning ideologies, others such as extremists, pose a danger to the population. According to Shneiderman et al (2011), â€Å"the potential for more polarized discussions as users selectively view only materials aligned with their world view and scientists retreat to narrow research topics.† Terrorists have also been using social media platforms to propagate their ideologies. In order to protect users of social media against uncontrolled use, the relevant authorities need to put measures into place (Madhava, 2011). For example, it may be necessary and important for all social media platforms to keep electronic and retrievable copies of all web activities. This way, it would be easy for the relevant authorities to keep track of potentially harmful use. Additionally, user information may be required to be incorporated within the usage of the media platforms so that users can be held accountable for wrongful use of social media.  

Friday, January 31, 2020

Marginalization and humiliations Essay Example for Free

Marginalization and humiliations Essay When a group of [people are marginalied, they come together to agitate for their rights. If they are not recognized they turn to violent means to pass their message and also aim at punishing their oppressors. This is exactly the situation in Palestine where suicide bombings has almost become the order of the day as Palestinians advance their cause for the sake of their freedom. In his article titled Understanding Palestinian Terror, Dr. Eyad Sarraj (2002) explains why Palestinians have become suicide bombers. He calls this an uprising against numerous injustices that have been committed against his community. He takes us through a history of injustices starting from the occupation of their territory by Israel. Eyad believes it is out of absolute despair with the authorities that the Palestinians have turned to the violence as a means of getting what they believe is rightfully theirs. He points out that the Palestinians have over and over tried all the means even making resolutions which have not been honored. (Barlow, H 2007) One such resolution is the so called Resolution 194 where Israel was supposed to allow them back to their homeland, but this did not happen. As a result the Palestinians have been refugees on the land which they strongly believe belongs to them. (Saaraj, E 2002) The Palestinians believe they are fighting a noble cause, getting what belongs to them and also as a form of protest for the atrocities that have been meted on them, it is purely a freedom struggle. Their humiliation and marginalization has been motivation for their agitation for freedom. This type of oppression explains their anger against their perpetrators of this torture. They are very bitter that their land was taken and given to foreigners making them stateless. He rhetorically asks whether anyone knows what it feels and means to be under the Israel occupation. It is a very humiliating experience where one ceases to be a human being. One is given a number and every now and then he or she is subjected to a very dehumanizing search by the Israel forces. Belonging to any political organization calls for a sentence that is so harsh. Palestinians are enslaved in their own country making them yearn for revenge. Most of them are in a desperate situation and are willing to go to any length to revenge and also cause suffering to their oppressers. When Hezbollah and Hams groups come calling for the recruits the have people who are already willing o take the chance to fulfilling their passion. . (Saaraj, E 2002) According to Dr. Eyad Sarraj, the key motivator for the Palestinians to suicide bombing is the urge to be free and also see their oppressors suffer as they have subjected them to the years of misery. They have suffered for long under Israel occupation where no one has been spared. Their enslavement has bred so much hatred towards their enemy whom they believe deserves death and destruction. Children has seen it all as their fathers are publicly humiliated by the Israel forces, this only adds more anger to the minds of the young people who are the easy recruits to the movements and carry out most of the suicide bombings. (Saaraj, E 2002) ` Signing of the treaty by Arafat in Washington as Eyad puts it was meant to bring hope in this land, something that did not happen. He points out that all these humiliation and torture has turned Palestinians to apply the most unimagined ways to fight for their right. He adds that these people are not suffering from any psychological disorders which can make them suicidal but rather draw their inspirations from their strong will to be free and enjoy their freedom like anybody else. Through this they are able to avenge the occupation, loss of freedom and oppression. They have gone through all this misery in their whole lives and they can not take it any more. They have lost hope that any peaceful and meaningful settlement will be reached any sooner and the quickly they drive their enemies to the wall the better. They are determined to pay any prize to see to it that those who have killed their families, tortured their people are destroyed and brought to the justice by their own definition. . (Saaraj, E 2002) Nationalism and loyalty Pape believes that ninety five percent of all the suicide attacks that have been carried out in the world are not religiously motivated rather there are other reason behind them. Most of the attacks are to force the modern democracies, United States included to withdraw their forces from the territories they occupy. . (Pape, R 2005), One of these territories is the Arab world where the united states have occupied Iraq; this has led to Al Qaeda to lead a series of attacks to force them to withdraw. Pape points out that this organization central mission is to draw all the western forces from the region they claim to be Islam dominated. He argues that the attacks which were carried out in Madrid and London were not driven by the Islamic fundamentalist hate on Western countries. Though the type of literature coming from the radical Islamist group may suggest that the attacks were religiously motivated Pape tends to disagree quoting the research he has carried out on several suicide bombing over a long period of time. . (Pape, R 2005), Robert Pape has some evidence, he quoting a report released by the British Home Office . In this study, which was carried out in 2004; attitudes of the Muslim were the main area covered. It was found out that there were about two million Muslim in Britain. It was found out that about thirteen per cent of these Muslims inn Britain strongly believed that suicide bombings targeting the western powers and in particular Britain were justified. They are strongly against the presence of British forces in Middle East and the policies propagated by the western powers towards this region are not warranted. Pape observes that military policies against the Arab world are the main triggers of the hate many have against the western countries. . (Pape, R 2005), A Tamil tiger is another example that Pape has used to show that suicide bombers derive their motivation in the quest for freedom. It pure nationalist ideas that have lead these people to believe in their cause and will to go to any point to make sure they force the occupying forces out of the territory which they believe is their own. The Tamil Tiger rebel group has for along time been fighting for their freedom. They want an establishment of state which is separate from Srilanka. They have fought this war delligently; they may not have the mighty weapon which their enemies have at disposal but they believe their biggest asset is the devotion of their fighters to sacrifice their all for their freedom. ( Pape, R 2005),

Thursday, January 23, 2020

The Story Of Sweetheart Of The Song Of Tra Bong: The Use Of Setting :: essays research papers

The Story of Sweetheart of the Song of Tra Bong: The Use of Setting Where does the story of Sweetheart of the Song Tra Bong take place? Upon reading the story, one would first assume that it takes place in Vietnam. Upon further examination, however, it becomes quite evident that it really takes place inside Rat Kiley's head. This isn't to declare the story false; instead, one should examine the influence and literary freedom that Rat flexes upon the truth. "For Rat Kiley†¦ facts were formed by sensation, not the other way around." (101) The story occurs in two separate but equally chaotic places: Vietnam, and Rat's head. The story intertwines between the two settings, and in order to completely grasp the idea behind them, one must first recognize, then separate and analyze the two settings. Upon the first reading of this work, the reader finds himself dropping into the story of a seemingly misplaced girl in Vietnam. The role of Rat Kiley seems somewhat minor and irrelevant. Upon the second and third times through, however, his role as the storyteller stands out. It becomes more evident that he holds Mary Anne with the highest regard. He romanticizes her relationship with the war. He is so amazed with the fact that a girl can be seduced by the lure of the wilderness that he begins to talk about her with the listeners as if she were the attractive girl from school that everyone knows but nobody dates. " 'You know†¦I loved her. Mary Anne made you think about those girls back home, how clean and innocent they all are.' " (123) Rat is pushing his views upon the listener. He is shaping how the story is seen. The reader sees "triple- canopied jungle, mountains unfolding into higher mountains, ravines and gorges and fast-moving rivers and waterfalls and exotic butterflies and steep cliffs and smoky little hamlets and great valleys of bamboo and elephant grass." (103) The actual reality of the situation is added by the narrator, as extrapolated from Rat: that they were in an almost completely indefensible situation. Had somebody cared enough to take control of the little base, there would be no resistance. Rat wanted to let the reader know his opinion on the citizens of the Viet Cong, how he wants the listener to think of them. "Mary Anne asked, 'They're human beings, aren't they? Like everybody else?' Fossie nodded. He loved her." (107) Rat lets us know that he thinks the VC are less then human. Why did Fossie nod, in Rat's opinion? Not because he thought Fossie felt she was The Story Of Sweetheart Of The Song Of Tra Bong: The Use Of Setting :: essays research papers The Story of Sweetheart of the Song of Tra Bong: The Use of Setting Where does the story of Sweetheart of the Song Tra Bong take place? Upon reading the story, one would first assume that it takes place in Vietnam. Upon further examination, however, it becomes quite evident that it really takes place inside Rat Kiley's head. This isn't to declare the story false; instead, one should examine the influence and literary freedom that Rat flexes upon the truth. "For Rat Kiley†¦ facts were formed by sensation, not the other way around." (101) The story occurs in two separate but equally chaotic places: Vietnam, and Rat's head. The story intertwines between the two settings, and in order to completely grasp the idea behind them, one must first recognize, then separate and analyze the two settings. Upon the first reading of this work, the reader finds himself dropping into the story of a seemingly misplaced girl in Vietnam. The role of Rat Kiley seems somewhat minor and irrelevant. Upon the second and third times through, however, his role as the storyteller stands out. It becomes more evident that he holds Mary Anne with the highest regard. He romanticizes her relationship with the war. He is so amazed with the fact that a girl can be seduced by the lure of the wilderness that he begins to talk about her with the listeners as if she were the attractive girl from school that everyone knows but nobody dates. " 'You know†¦I loved her. Mary Anne made you think about those girls back home, how clean and innocent they all are.' " (123) Rat is pushing his views upon the listener. He is shaping how the story is seen. The reader sees "triple- canopied jungle, mountains unfolding into higher mountains, ravines and gorges and fast-moving rivers and waterfalls and exotic butterflies and steep cliffs and smoky little hamlets and great valleys of bamboo and elephant grass." (103) The actual reality of the situation is added by the narrator, as extrapolated from Rat: that they were in an almost completely indefensible situation. Had somebody cared enough to take control of the little base, there would be no resistance. Rat wanted to let the reader know his opinion on the citizens of the Viet Cong, how he wants the listener to think of them. "Mary Anne asked, 'They're human beings, aren't they? Like everybody else?' Fossie nodded. He loved her." (107) Rat lets us know that he thinks the VC are less then human. Why did Fossie nod, in Rat's opinion? Not because he thought Fossie felt she was